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Tobias Mews
Tobias Mews | Blog
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Rough Rider Promo – a film you must watch

If you followed the Tour de France this year, then you’ll know that Chris Froome and his Team Sky companions were barraged with questions of doping.  Because this time last year, Lance Armstrong still had 7 Tour de France titles to his name.  But thanks to the work by Paul Kimmage, who managed to expose Lance’s duplicity, cycling has become a cleaner sport.  This promo video ‘Rough Rider’ left me sitting on the edge of my seat, eager to learn more. It’s really good.

From 5k Runner to Duathlete

The London Duathlon in 2008 was my first duathlon.  I remember it well because it was also the first time I'd cycled around Richmond Park and then run around it.  I can't remember how I did, but I do remember thinking - this was wicked....

Nurofen Big Lives competition

If you watch TV, then you can't have failed to see this advert by Nurofen.  It's all part of a clever plan to engage with outdoor enthusiasts.  Well, they've also launched a monthly competition where you can win £1500 towards your adventure/quest to live a...